🧭Tobi is a Shopify app that drives sales through automated SMS & Facebook Messenger marketing. With the integration between ReConvert and Tobi, you can sync customers' birthday data collected through your thank you pages to Tobi, and send your customers birthday wishes through SMS as well as emails.

Here are 3 reasons why running birthday SMS campaigns is a good idea:

Strengthening your relationship with your customers due to the sheer delight of being sent a birthday present
SMS open rates are significantly higher than the open rates for emails, so it provides the perfect opportunity to make sure they don't miss out on the birthday benefit you send.
Birthday emails generate 342% higher revenue per email than promotional emails.



Adding the Integration

1️⃣ Make sure you have both ReConvert and Tobi installed on your Shopify store.

2️⃣ Add a birthday collector widget to your thank you page through ReConvert.

3️⃣ On the ReConvert dashboard, go to Settings-> Third party birthday integration-> In the drop-down choose Tobi.



📝 NOTE: Once the integration has been completed, the pop-up message "Record updated successfully" will appear.

4️⃣ In the Tobi dashboard, you can access the settings via SMS Campaigns -> Automations -> Happy Birthday automation.



After completing this process, you will be able to send Birthday messages and offers to your customers using Tobi.

Well, that’s a wrap!

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